OUR STORY AND PHILOSOPHY
In the fall of 2006, the daily levels of violence directed at U.S. Marines and Iraqi citizens in Fallujah, Iraq had spiked to record highs. The Marines were tasked to partner with disenfranchised Sunni Iraqi tribes and expel Al Qaeda foreign fighters. In spite of tremendous risk, further exacerbated by the lethal nature of urban combat the Marines in Fallujah prevailed in fostering an "Awakening" that served to stabilize the city and dismiss Al Qaeda's bid for control.
When we returned home to our respective professions as firefighters, athletic coaches, law enforcement officers and businessmen it was quite evident the lessons we learned under fire in the world's most unforgiving environment had tremendous application to the fireground, the athletic field and even the corporate boardroom. The lessons we Marines learned under fire proved as valuable in our respective, highly-competitive endeavors at home as they had in Fallujah. And on these 4 basic tenets Leadership Under Fire was created.
- The art and science of decision-making, critical thinking and risk management
- The imperative to continuously develop leaders
- The overwhelming role human factors (most notably the mental aspect) have in both performance and outcomes
- The critical importance of generating tempo in a highly competitive, complex and resource limited environment
In early 2012, the Leadership Under Fire concept was expanded and a group of leaders from varied backgrounds and wide ranging operational experiences came together with a shared purpose of fostering individual and organizational excellence in fire service, law enforcement, competitive sports and business - ultimately seeking to challenge the 'status quo'. Today, Leadership Under Fire continues to prepare leaders and organizations for the moral, physical and mental rigors critical to peak performance and mission-oriented leadership in highly-competitive settings.